Maximize Trucking Rates with High-Frequency Freight Data

Move truckloads at competitive rates to out-earn your competitors.

Challenges Facing Carriers

  • Limited foresight to enhance asset utilization
  • Difficulty in reducing costs associated with turnover
  • Unable to ensure transparent customer service
  • Trouble identifying cost and margin pressures within operations
  • Inability to identify profitable new revenue opportunities

What's the SONAR ROI?

Use our calculator to find out.

By increasing the number of loaded miles per day your drivers drive by 1% and your rate per mile by $0.03 you will make more per week #WithSONAR.

#WithSONAR you can save up to per week through better bid negotiations and more effective management of your routing guide.

#WithSonar you can add 1 more load per person each day and increase $5 margin per load, earning your company an extra per week.

Disclaimer: Every company’s circumstances are unique. Fixed and variable expenses, market conditions and operational factors vary. Unforeseen events may also affect results. Calculated potential results reflect the consensus expectation of FreightWaves’ experts. Actual results may vary.

SONAR Data Intelligence for Carriers

Carriers use FreightWaves SONAR to make data-driven decisions to evaluate load offers. With SONAR there’s no more relying on the gut, guess, and check method. SONAR’s best-in-class data and analytics help carriers maximize trucking rates, minimize operating costs, and predict rates and capacity. Don’t rely on old, stale data in the increasingly volatile market. Level-up your business with the freshest market insights. Take advantage of vast datasets to improve your bottom line. Utilize SONAR’s Headhaul Score to strategically position trucks and avoid regions that are saturated with capacity.

Minimize Operating Costs with Complete Visibility

SONAR datasets concentrate on the contract market, where 85% of trucking activity takes place. But SONAR also is the only platform that monitors the contract market and spot market activity, giving carriers an unmatched view of the market.

  • Increase truck and asset utilization in the ever-changing freight market
  • Improve asset positioning and allocation with the fastest insights
  • Maximize trucking rates and fleet utilization, and minimize operating costs

Measure Market Dynamics and Make Data-Driven Decisions

The SONAR data intelligence platform equips carriers with actionable insights to make data-informed decisions – despite market fluctuations.

  • Access wholesale fuel and rack price data to make better fuel-buying decisions
  • Use outbound tender data to focus sales efforts in freight-dense areas
  • Utilize the Power Pricing Index to know carrier negotiating power in freight rate discussions with shippers

Spot Capacity Trends and Maximize Margins

Access SONAR’s Outbound Tender Volume, Outbound Tender Rejection, and Inbound Tender Volume indices to understand the market on a national, regional, or local scale.

Outbound Tender Volume Index (OTVI)

Displays where freight is available

Outbound Tender Rejection Index (OTRI)

Identifies market tightness or looseness

Inbound Tender Volume Index (ITVI)

Tracks capacity availability


Want to know how you can use SONAR SCI to avoid losses, increase customer satisfaction, and improve workflows?

Request a demo to talk to an expert.