Make proactive calls ahead of the market with high-frequency supply chain data

Freight movements are leading indicators of production and consumption

Bypassing lagging data gives financial professionals and hedge funds an edge

  • Government data is slow and low-resolution
  • There is a lack of broad-based alternative data sources for the goods economy
  • There is not a holistic view of consumption, production and trade
  • It is difficult to measure real-time revenue and profitability dynamics in transportation


SONAR is the only data source that aggregates and provides daily national and global-level data on the freight and consumer goods market.

What's the SONAR ROI?

Use our calculator to find out.

By increasing the number of loaded miles per day your drivers drive by 1% and your rate per mile by $0.03 you will make more per week #WithSONAR.

#WithSONAR you can save up to per week through better bid negotiations and more effective management of your routing guide.

#WithSonar you can add 1 more load per person each day and increase $5 margin per load, earning your company an extra per week.

Disclaimer: Every company’s circumstances are unique. Fixed and variable expenses, market conditions and operational factors vary. Unforeseen events may also affect results. Calculated potential results reflect the consensus expectation of FreightWaves’ experts. Actual results may vary.

SONAR for Financial Professionals

FreightWaves is the nerve center of the global supply chain, empowering the decision making of our clients. With more than $200 billion in annual domestic truckload data, $1 trillion in annual global ocean data, and countless market and economic data sources consolidated into one tool, FreightWaves SONAR stands alone as the necessary DaaS solution in the supply chain world. Financial professionals and hedge funds leverage SONAR to gain a proactive view on the physical goods economy. By understanding the trends in the transportation landscape, keen financial professionals can make proactive calls ahead of the market and add to their bottom line.

Be the first to spot emerging trends in consumption, production and trade

Unlike any other industry data provider, most FreightWaves SONAR data is gathered at the point of booking, making it high-frequency and far less prone to error or bias. This changes the game in proactive calls and trading for financial professionals.

Rather than relying on batches of lagging data from industry players, SONAR reduces lag time from one to seven days on 93% of all data. This provides finance professionals and hedge funds with the clearest view into granular insights into consumer behavior, goods flows in retail distribution networks and manufacturing activity, allowing you to make calls ahead of the market and add more money to your bottom line.

A 360-degree view of the supply chain

FreightWaves SONAR provides a multimodal view of freight market dynamics so that financial institutions and hedge funds can assess risk, forecast growth, make informed trades and gain insight into how retailers and manufacturers react to the macroeconomic environment.

  • Company Performance: Understand revenue and cost-drivers for any company that needs to transport goods, from manufacturers to pharmaceutical and retail
  • Commercial Real Estate: Get a real-time view of market share shifts and volume demand for 135 markets in the U.S.
  • Commodities: Gain a picture of demand for industrial materials like copper and zinc, along with diesel demand
  • Macroeconomic View: More than 80% correlated to >50 macro indicators, including ISM PMI, PPI, housing starts, consumer spending and industrial production

Generate forecasts based on the freshest, most accurate data

SONAR data intelligence allows financial professionals and hedge funds to analyze macro- and micro-economic trends and produce forecasts with ease.

Check the Pulse of the U.S. Supply Chain

FreightWaves’ National Truckload Index (NTI) is a real-time proxy for the health of the national supply chain used by freight and non-freight businesses to make more accurate decisions. It provides real time visibility into changes in transportation cost, usually 3-6 months in advance of government data.

Predict With Ease

Manufacturing expenses and freight costs are inextricably linked. Financial professionals depend on SONAR data to indicate changes in capacity, which reflects supply and demand trends. Forecast pressures that clients face with certainty and provide a clear picture of what consumers may experience in the future.


Request a demo to talk to an expert.

Want to know how you can use SONAR to make accurate predictions ahead of the competition?
White Papers
March 27, 2024

The State of Freight – March 2024

March 21, 2024

Take Demand Planning and Forecasting to the Next Level: An Introduction to Tender Data

February 6, 2024

Asleep at the Wheel: Shippers and the Freight Market Outlook for 2024