Vital Insights for Transportation Analysts

Understanding the key factors influencing freight market participants’ financials has traditionally been difficult due to outdated and limited data. Analysts have relied on load boards, macroeconomic data, and information from various associations, which often suffer from significant delays. SONAR offers a solution by utilizing high-frequency electronic tender data to detect market shifts earlier.

A crucial metric within SONAR is the Outbound Tender Reject Index (OTRI), which measures the percentage of rejected shipping requests, indicating market capacity and financial impacts. Additionally, the Outbound Tender Volume Index (OTVI) reflects demand by tracking the volume of goods moving through the economy, influencing revenue without price adjustments.

SONAR’s proprietary OTRI data provides advance signals for predicting the financial performance of
truckload carrier net income.

To learn more, download the white paper below.



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What's the SONAR ROI?

By increasing the number of loaded miles per day your drivers drive by 1% and your rate per mile by $0.03 you will make more per week #WithSONAR.

#WithSONAR you can save up to per week through better bid negotiations and more effective management of your routing guide.

#WithSonar you can add 1 more load per person each day and increase $5 margin per load, earning your company an extra per week.

Disclaimer: Every company’s circumstances are unique. Fixed and variable expenses, market conditions and operational factors vary. Unforeseen events may also affect results. Calculated potential results reflect the consensus expectation of FreightWaves’ experts. Actual results may vary.

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